music

SXSW

For anyone interested in SXSW Music stuff, the Wall Street Journal had a story about clubs that are testing the limits of the event by holding concerts outside of the SXSW brand. As anyone who has witnessed the transition from SXSW Interactive (which is just about as egalitarian as you can get -- everyone knows about the same parties) to SXSW Music (which suddenly becomes about wrist bands and secret parties -- exclusivity reigns supreme) can attest, the corporatization of SXSW is the elephant in the room.