A few months ago, a
NYT Mag columnist
speculated that maybe the reason
Friday Night Lights was a ratings failure had to do with its lack of internet presence. Yesterday, in one of the most buzzed clips in months, the guy who wrote the book that inspired the series (and is a
Vanity Fair editor, natch) showed up on
Costas Now to go
totally freakazoid about blogs. Is there a looming blogphobia sweeping the country? I dunno, but
Leitch thinks so. UPDATE:
NYT weighs in.
Blech, I knew that!
Fixed.
Wow is that Heffernan column grasping at straws. Spot the gap in the logic here.
1. Many popular shows have an interactive web presence.
2. Friday Night Lights does not have an interactive web presence.
3. Friday Night Lights is not super-popular.
4. That must be because it lacks an interactive web presence.
Alternate explanation: People generally don't watch TV dramas that aren't about cops or hospitals.
Yeah, I wrote something similar when it came out -- there's a causation fallacy in there.
Gotta run -- I have to make some corrections on the Two and a Half Men wiki.