Google-ish

Google has a new search function that lets you buy keywords. (Go here and hit the "Continue" button.) That is, you can choose a single keyword that will let you serve banners only when users enter that word. The costs:

"ridiculous" = 100 impressions/day & $60.00/month
"dumb" = 5900 impressions/day & $2,809.50/month
"funny" = 36400 impressions/day & $17,305.50/month
"silly" = 50100 impressions/day & $23,791.50/month
"fargo" = 1900 impressions/day & $897.00/month