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Rex Sorgatz

The side-benefit of dating Jewish girls in this silly city: my Words With Friends gameplay has become much better!

dec 26
2001

rich media

 I've been doing some research into fearful waters the last few days: online advertising. No, not for Fimoculous. Rather, I've been given the task to investigating what types of "rich media" adverts my company's websites will consider. What's a "rich media" advert? Well, here's an example to start you off with: Budweiser meets Comedy Central. That's the idea in its most offensive form -- drowning your content in beer. If you care about this concept, DoubleClick and EyeBlaster have some good galleries. It's odd for a curmudgeonly journalist to say this, but I find some of these ads fascinating. The multimedia programmer in me sees these occasionally pushing the boundaries of what a web page can do, unlike anything else out there. (C/Net Builder has a good primer on the topic too.)

 Another good idea, over at Idea A Day.

 Numerous bon mots (the "clip-hop" of Matmos, the "over-ness" of the Strokes, the "white-gal-Eminem" of Pink) in Salon.com's Year in Music. And City Pages' Artists of the Year kicks off with a great DeLillo excerpt. The links are added to the... yup, Year in Review page.

 Heh, I thought she only liked me. Nope.




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