aug 27
2008
Mad Men Fonts
I know some seriously uptight people who are seriously gonna freak out about this very serious issue: The font used in the credits of Mad Men is Arial, not Helvetica.
4 comments
Ohmagah!
(fanning vapors)
I'm no font expert, but remember this article from the Times Magazine? Very interesting for a laywoman like myself, and an article which can be perfectly summarized by looking only at it's "Corrections" section:
An article on Aug. 12 about typographical changes in American road signs refers erroneously to one adaptation of the Clearview typeface for standard design applications. A Greek version is planned; it does not yet exist.
Wow, I did not know Arial was the Chinatown Prada bag of fonts! How gauche! Once again, the Internet chips away at my innocence.
posted by katiebakes at 8:45 AM on August 28, 2008 
What's the policy: is it mandatory that I now sheepishly acknowledge my own it's / its slipup? I would think that in a wonky font thread it must be.
posted by katiebakes at 9:04 AM on August 28, 2008
You're just lucky you didn't try sneaking in a smart quote.
posted by Rex at 9:06 AM on August 28, 2008
As long as it's not GiddyUp, I don't give a fuck.
posted by taulpaul at 6:16 PM on August 28, 2008
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