Digg Ads
Because it was Internet Week here in NYC, I ended up missing most of what happened... on the internet! But I'm sure Digg Ads got some attention. I was intrigued by this nice bit of counter-intuitiveness: "The more an ad is Dugg, the less the advertiser will have to pay. Conversely the more an ad is buried, the more the advertiser is charged, pricing it out of the system." I like the idea of being punished for bad ads.